Week 13: Down to the Wire

So I’ve spent all weekend finishing up my timelines and interview pages. My “About” page is ready and so I now have a few pages of actual content to compile. Hopefully that will…

So I’ve spent all weekend finishing up my timelines and interview pages. My “About” page is ready and so I now have a few pages of actual content to compile. Hopefully that will be done by the end of the week!

I’ve spent an an enormous amout of time struggling with the WordPress template and finally have given up on it, ha ha. I’m leaving it as is and focusing on making it as pretty and consistent as possible.

I’m still having issued with how to attribute pictures I find through Creative Commons. I’m hoping I got the format down correctly. If not, I will have to go back and re-do attribution tags.  I asked permission to all the respective festival heads about using content from the websites for research and citing purposes. I hope I’ve covered all the bases regarding those.

Researching three festivals (plus the local film culture) has been a challenge! However, since it’s so closely related to my interests, it’s a positive learning experience for me (although I must say … I’m exhausted!)

I’ve formatted as best as I can without tinkering too much with the CSS style. Thanks to the help of some plugins, the task was made easier to do so.

I’m looking forward to finishing up! I hope everyone else is having good luck with their site-building.

Week 12: Layout

So I just spent all day trying to manipulate my current WordPress theme to no avail. It just won’t do what I want it to do! I want to get rid of the…

So I just spent all day trying to manipulate my current WordPress theme to no avail. It just won’t do what I want it to do! I want to get rid of the header from all the pages except for the Home page … but I’m just not adept enough to manually code it in …

So I installed at least 20 other themes, and none of them would do … so I basically wasted a day with that. I’ve decided to keep the one I have for now, although there are myriad problems with it. For one thing, it doesn’t translate well to mobile devices; for another, it looks terrible on a huge screen. I figure as long as people aren’t viewing it in a 27-inch screen, it’ll do for now.

I’ve decided on my sections and pages. I have three festivals under the festivals tab, with subheadings for each festival: a brief history, a timeline, and an article discussing the type of festival it is. For my articles, I’ve decided on three different subjects that focus on the audience, or participants. I’ve tentatively titled them as:

1. Fanboys and Scream Queens: The Cult Film Audience

2. Vérité Cinema: The Question of Spectatorship

3. Film Festivals as Public Spheres

I then have a tab that will focus on the local film scene and talk a little about its history and also its future.

There will be a movie gallery where I can insert select trailers from my featured film festivals.

There is an interview tab for my interviews.

There is a resources tab, where I will have a map of all the local film festivals, a timeline of the more well-known films that were shot in Sonoma County, and an event calendar for 2016 showing all the local film festivals in the area.

I hope this will be enough to satisfy the project! I feel like I don’t have enough meaty historical research here, but I also feel as if I’m running out of time to get it all together. I figure I’ll do my best and get it done on time!

 

Week 11: Building the Site

Not much to report for Week 11. I’ve gotten three interviews done, with one more on the way. I’ve done a bit of research here and there, and am now looking at building…

Not much to report for Week 11. I’ve gotten three interviews done, with one more on the way. I’ve done a bit of research here and there, and am now looking at building a timeline of major movies made in Sonoma County. I’ve gotten some excellent answers back, as well as some pictures of the festivals. Since I’m doing three festivals, I’m a bit overwhelmed with gathering this much information! However, I’ve gotten my website sorted out with all the necessary pages. The next step will be to add the actual content.

I’ve learned that pursuing interviews via email is tricky. While many people seem happy to say “yes” when first solicited, actually getting the questions back is a struggle. I’ve had to send reminders, and some people still haven’t responded. Thankfully, I was able to find more people to interview to make up for the non responses! Setting up an appointment with people and interviewing them in person is probably a better method — however, not something I can really manage with my time and resources available. But … this will just have to do. It’s been an interesting experiment at least!

I’m looking forward to actually having time to sit down and really focus on the project. I’ve been keeping up with the readings somewhat, but feel like it’s time to shift from reading to working. I’ve got several other projects on my plate and a screenplay to finish before finals week in May. So I hope I can fit everything in this month! I’m just happy I have enough interviews to offer. Last week, I was freaking out because nothing was coming in!

And so concludes my weekly update :)

 

Week 10: Progress …?

So I sent my interview questions to the people who agreed to do interviews and am now just waiting for them to send them back. I got one back yesterday from this lovely…

So I sent my interview questions to the people who agreed to do interviews and am now just waiting for them to send them back. I got one back yesterday from this lovely lady who works in the Sonoma County Film department and she was gracious enough to answer questions about local festivals as well as the process for obtaining permits/permission to film in the area and stage events.  Hopefully I’ll get at least two more within the next week or so …!

I also got my press credentials for the Sonoma International Film Festival, and will be attending this Saturday. Pretty excited about that! I’ll get to see a large-scale film festival event complete with after parties and special events such as panels and signings. I haven’t been to this festival so it will be a treat.

My website is all set up and is simply awaiting content. I’ll be tackling my timelines probably next week.

Not much else to report. I’ve been keeping up with my readings and am enjoying the music festival articles.  Some notes I’ve taken (mostly for my own reference):

Branding, Sponsorship and Music Festivals:

  • sponsorship as a vital income stream
  • secure headliner acts to ensure ticket sales
  • loss of sponsorship is one reason why many festivals fail
  • countercultural carnivalesque
  • utopian possibilities, freedom from social norms and expectations, to play, transform, or create new norms.
  • commercialization and sponsorship are negatively linked to other trends such as the increasing regulation, standardization and domestication
  • majority of festivals make use of sponsorship opportunities in order to provide financial support, additional attractions, and assistance in marketing, promo and media coverage.
  • grants, donations, private organizations/individuals,
  • gaining access to certain target markets
  • association of “good times’
  • captive festival audience – making a profit
  • leveraging – badging – logo placement
  • alcohol sponsorships
  • playful, imaginative and memorable multi-sensory experiences associated with the sponsor
  • partners vs sponsorships
  • ideological or ethical decisions about which sponsors to work with
  • ex: sustainability
  • the right “fit”
  • avoidance – without sponsorship support
  • music festivals as consumer commodities and spectacles vs countercultural carnivalesque
  • not real but treated as real (hyperreal)
  • “shallow and manipulative forms of experience that leave little room for truly participatory activity.
  • activities and settings staged for the benefit of the sponsors
  • passive vs active festival-goers
  • financial pressures in promoting festivals
  • brand acceptance/avoidance
  • “something for everyone”

Blues Festivals:

  • House of Blues: study in contrast and irony
  • mostly white clientele
  • “look” joints, bbq shacks
  • decentralized nature of blues tourism
  • territoriality
  • cultural tourism – Blues festivals serve as one means to promote the blues as part of Mississippi’s cultural heritage.
  • “sanitize and repackage” the community in order to attract tourists to the area
  • disappearance of “local color’
  • blues festivals: homecoming/honoring musicians, preservation of blues culture, and integration/racial harmony
  • “vanishing blues culture”
  • abandonment of earlier styles
  • a “temporary integrated” community
  • Black Codes
  • blues as a response to oppressive and violent environments
  • Blues festivals funded by corporate sponsors, local businesses, individual contributors
  • providing financial assistance to elderly, often destitute blues musicians
  • Most audience members still arrive as a member of their respective racially segregated group. While whites and blacks may spark up conversations or even dance together, audience members are still closely connected to their primary group.
  • In many ways, racial integration at blues festivals is limited to spectators simply occupying the same physical space

And that’s my blog for the week! :)

Week 9: Interviews

Week 9 is here and I finally solicited my interview requests (officially, that is …) to each of the respective festivals I’m focusing on, as well as to the Sonoma County Film Office. …

Week 9 is here and I finally solicited my interview requests (officially, that is …) to each of the respective festivals I’m focusing on, as well as to the Sonoma County Film Office.  I’m hoping to get some responses back soon. I have a festival-goer who I can interview if any of these solicitations don’t pan out. I have to admit that asking for interviews makes me nervous, because people are busy and I don’t really want to be a bother! But … hopefully people will see how their knowledge will benefit others (and their own festivals!) by sharing it in an educational setting.

I will be out of class this week due to spring break. I’m looking forward to a little R & R after a very busy beginning of a semester!

The Sonoma International Film Festival starts next weekend, and I’m hoping to get my media passes for the event so that I can gather some good footage, take pix and maybe even do an interview or two onsite. The event has after-parties every night of its five-day run, which would be a fun thing to experience. I’m wondering which local celebrities will be present?

I’m also wondering why there’s not a lot of interaction between class members via our blogs. I mean, I’ve been to your blogs, I read them all and respond … but it feels weird when no one else seems to be doing the same. I realize we are all busy … but really, that’s no excuse. We committed to the class, and at this point, it seems like we should be giving each other more support.  I’d love to hear from everybody (and this means YOU, haha). I try very hard to get involved with class conversations via the chat screen, but I’m not sure who is reading and who isn’t.  I really appreciate the ones who do respond! Thank you for that.

And now … my vacation begins. A soak at the hot springs, a David Gilmore concert … I think I’ve earned it :) Enjoy your week, and I’ll see you next Tuesday! ox

 

 

Week 8: Onward We Go!

So … today is St. Patrick’s Day … and also the start of the 9th Annual Sebastopol Documentary Film Festival! This event goes on until Sunday. I plan to attend at least one…

So … today is St. Patrick’s Day … and also the start of the 9th Annual Sebastopol Documentary Film Festival! This event goes on until Sunday. I plan to attend at least one day here to observe the crowd! I’ve revised my original plan to cover three local film festivals ( I couldn’t stick to just one …!) I wanted to be able to research some longer-running film festivals such as the Sonoma International Film Festival, which is celebrating its 19th year this month. I chose a genre-based film festival (Silver Scream Fest), a documentary-style film festival, and a general film festival with some serious history to focus on. A little information on each: The Silver Scream Film Festival is a genre-based event that is celebrating its very first year in Sonoma County.  The event was inspired by a long-running magazine, Famous Monsters of Filmland which was established in 1958 as “a way to celebrate genre films and unite fans around the world.” This magazine, founded by Forest “Forrie” Ackerman, is said to be the world’s first monster fan magazine.  The magazine’s new owner, Philip Kim, paired up with CULT Film Series founder Neil Pearlmutter to bring the Silver Scream Film Festival to life. The small but wildly popular festival successfully debuted earlier this month, with about 2-3,000 people in attendance. Several local businesses were also involved and set up tables celebrating horror, sci-fi and comic book genres. The Sebastopol Documentary Film Festival is celebrating it’s 9th year this month and is presented by the Sebastopol Center for the Arts, a grassroots, nonprofit arts center created in 1988 by “a coalition of art, business and community members to provide art programs and services for all sectors of the community.” Eliza Hemenway founded the film festival in 2007 with “a vision to showcase strong, independent documentary films in West Sonoma County, and to network the local film community.” More information about the event will be forthcoming. The Sonoma International Film Festival is the county’s biggest film event.  Now in it’s 19th year, this festival will feature more than 90 films that include independent features, documentaries, world cinema, and short films. The festival boasts itself as “one of the top 10 destination festivals in the world.” This is a community-wide event that includes the participation of many local businesses offering food, wine and services. SIFF is also dedicated to the financial support of the visual arts educational programs in Sonoma Valley schools and community outreach programs. Taken from the SIFF website: “The festival originated by Sonoma locals and friends Carolyn Stolman and Jerry Seltzer.  The first two festivals were produced under the fiscal sponsorship of Sonoma’s Sister Cities Program and held in the early fall (1997 and 1998).  They included participation by industry luminaries (and regional residents) Danny Glover, Francis Ford Coppola and John Lasseter.” I’m hoping to interview one person from each festival. I just got my IRB approval, so I can now go ahead and solicit! There are many options, however, so I am not really worried about finding people willing to be interviewed. I’m also planning to attend the Sonoma International Film Festival at the end of the month. I applied for press credentials (since I do have a registered media website …) and am hoping to be accepted! What better way to attend a festival than as a member of the press? A busy month! I’m looking forward to compiling my research.

Week 7: My Progress

I attended the Silver Scream Film Festival this weekend and it was so much fun! The event occupied the second floor of the Roxy 14 Stadium, which isn’t very big at all, so…

I attended the Silver Scream Film Festival this weekend and it was so much fun! The event occupied the second floor of the Roxy 14 Stadium, which isn’t very big at all, so the event seemed rather modest in comparison to larger film festivals. However, there were plenty of people there, and many in costume! I would estimate the event drew a crowd of 2 to 3,000 people altogether. The most popular costume I noticed on Saturday was the iconic red and black striped shirt worn by Nightmare on Elm Street‘s unforgettable Freddy Krueger (who happened to be there as well!).
One of the many creatures in attendance at the 2016 Silver Scream Festival.
One of the many creatures in attendance at the 2016 Silver Scream Festival.
I volunteered for the event, so my job was to walk around and take pictures, collecting video, and helping where I’m needed. Philip Kim, the man behind the festival, was there all day, and proved to be a charismatic fellow who was fully involved with the event. I also met actor David Naughton (who I embarrassingly did not recognize from his role in An American Werewolf in London … he made fun of me for that), makeup effects artist Rick Baker, and several other famous artists and directors of horror flicks. I also attended a panel with Nightmare‘s own Robert Englund and Heather Langenkamp after catching a few minutes of Wes Craven’s New Nightmare on the big screen. I adored the atmosphere and the crowd. You have to be a certain kind of person to gravitate towards horror movies and comics! There were hordes of fanboys (a new term for me) and plenty of fangirls dressed to the nines as slasher chicks, vampires and/or werewolves. Everyone was super-friendly, animated and talkative. It’s too bad I did not get my IRB approvals before the festival, so that I could interview these amazing people! I did get plenty of video and pictures to use for my site.
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An alien finds himself looking for a ride home from a night at the movies.
One thing I learned is that this is the festival’s very first year in Santa Rosa, CA. This raises a bit of anxiety in me as I realize there will be very little history to draw from on the actual festival itself (since this is its first year). Most of its history comes from the magazine that inspired it, Famous Monsters in Filmland, which is now run by Philip Kim. What I know is that he paired up with CULT Film Series founder Neil Pearlmutter (this is the Roxy’s own cult film series, which occurs every Thursday) and they came up with the 2016 Silver Scream Film Festival.  I’m wondering if I will need to shift gears and focus on other film festivals in the area that have more history involved, such as the 19th Annual Sonoma Film Festival, which is scheduled for March 30 – April 3 this year. I am still awaiting word on this. I did apply as a volunteer for this event, although I haven’t yet decided if I’ll actually attend. Next Monday, they have a “call for volunteers” event, which might be a good idea to attend as this festival’s admission tickets can be super pricey depending on what you want to do. Overall, I’m happy I got to be a part of the Silver Scream Film Festival. I learned they are trying to gain enough attention to make this festival a permanent annual fixture in Sonoma. I would absolutely return every year for this event!  
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